Utilization and revenue per tee time
Utilization shows how full your sheet is; revenue per available tee time (RevPATT) shows how well you monetize each slot. Together they reveal whether to adjust pricing or marketing to fill gaps profitably.
No-show rate
No-shows are pure lost revenue. Tracking the rate weekly tells you whether your deposit and cancellation policies are working. See reducing golf no-shows.
Spend per player
Green fees are only part of the wallet. Track average spend per player including pro shop and F&B to find upsell opportunities and measure the value of each visit.
Membership growth
Members are recurring revenue. Watch net membership growth and retention to gauge long-term health. Your platform should surface these automatically. See online bookings or book a demo.
